Thinx

“How a New Generation Thinx” (directed by emmy-winning director, Pamela Adlon) introduced a much-needed alternative to diaper pads and rockets up the hoo-ha. Results include a 45% revenue increase powered by a 113% lift in web sessions.  It was an Ad Age “Editor’s Pick” , Adweek “ad of the day” and landed a sweet feature in Variety.